Can I continue to use e-mail as a sales
tool?
The answer is YES, if you respect regulations.
How? by meeting all the requirements
to ensure it is not SPAM:
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1. Authorisation
I must previously have the explicit authorisation of the addressee
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2. Cancellation
I must offer a simple and free cancellation mechanism in each e-mail
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3. Filtering
I must make sure that messages are never sent to people who have cancelled permission
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Certificates:
e-Polite® has successfully surpassed the platform test for Microsoft ISV Solutions.
Award:
e-Polite® was awarded the Digital Innovation Prize at IGC 2004.
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Adiciona decided develop e-Polite Filter® in the light of new
legal requirements in various territories to control bulk e-mailing including those of
the European Union (Directive 2002/58) and
United States (Can Spam Act). Bulk e-mailing
regulations affect all companies that use e-mail as advertising media for their
products and services.
e-Polite Filter® is a poweful outgoing e-mail filter system that ensures automatic compliance with anti-spam laws.
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